Monday, June 30, 2008

NBC Nightly News with The 99 Cent Chef - Video

It was an exciting afternoon, the 20th of this month, that began with a call from Mom in Louisiana. The 99 Cent Chef is on the NBC Nightly News!

On the phone the Chef could hear his incredulous sounding sister Brenda in the background laughing in amazement. Mom was too flabbergasted to remember much and the Chef wanted a description, as the broadcast had not yet reached the West Coast -- so he got his sister on the phone, where she described the fleeting news segment: something about the Chef holding a bag of peaches, roaming the 99c only Store aisles and cooking in the kitchen.

Shot only the week before, the news story was about discount food stores in a struggling economy. They needed a budget "expert" to do a "walk and talk" with a NBC producer, then return home to cook a 99 cent meal. A piece of cake, and here it is.

The Chef makes his entrance one minute 45 seconds into the story; don't blink or you may miss it!
99 thanks to Alexza at NBC for making it happen.

NBC Nightly News Video
Play it here. Video runs 2 minutes 8 seconds.

To view or embed video from youtube click here...

5 comments:

LG said...

Very cool! What did you cook after the segment?

99 Cent Chef said...

Hi Lisa, I picked up fresh veggies, a Tilapia fish filet and noodles for Fried Tempura over Ramen. The news producer was wary, as most 99 cent newbies are, but ended up liking the dish. I'll publish the recipe soon, so stay tuned...

Pasadena Adjacent said...

That's very funny.

The Drakes said...

Congratulations, before you know it you are going to have a spot on the Today Show.

Patrizzi Intergarlictica said...

You've made the nationals! How vetty vetty extraordinary.

I picked up a tone of fresh garlic at my local 99 and I noticed when I got home this lovely garlic was from China.

China? Garlic? I think I'll grow my own. It's pretty easy.

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